Haut de gamme, fonctionnalisation<\/strong><\/p>\n\u00c0 mesure que les revenus et les normes s'am\u00e9liorent, les gens d\u00e9sirent des produits laitiers haut de gamme.<\/p>\n
Les entreprises laiti\u00e8res ont introduit de nouveaux go\u00fbts, ajout\u00e9 de nouvelles souches, de nouveaux additifs, etc., pour cr\u00e9er une source de lait \u00e0 plus forte teneur en prot\u00e9ines, riche en nutriments et de meilleure qualit\u00e9 pour les produits haut de gamme afin de r\u00e9pondre \u00e0 la demande des consommateurs. afin de cr\u00e9er une source de lait \u00e0 plus forte teneur en prot\u00e9ines, riche en nutriments et de meilleure qualit\u00e9 pour r\u00e9pondre \u00e0 la demande des consommateurs. Par exemple, le lancement d'un yaourt biologique, \u00e0 prot\u00e9ines A2, haut de gamme \u00e0 basse temp\u00e9rature.<\/p>\n
En outre, de plus en plus de produits pr\u00e9tendant \u00eatre des produits de sant\u00e9 et de beaut\u00e9 ont \u00e9t\u00e9 lanc\u00e9s sur le march\u00e9 des produits laitiers, qui utilisent des ingr\u00e9dients tels que le collag\u00e8ne, qui peut maintenir la peau et les cheveux en bonne sant\u00e9, et le calcium, qui peut renforcer les dents et les os.<\/p>\n
Alors que les produits laitiers traditionnels se heurtent \u00e0 un goulot d'\u00e9tranglement, la premiumisation et la fonctionnalisation deviendront des points d'innovation et de croissance importants pour l'industrie.<\/p>\n
En-cas<\/strong><\/p>\nL'\u00e9volution du mode de vie des consommateurs, notamment la d\u00e9cision de manger moins, les incite \u00e0 choisir des en-cas lact\u00e9s innovants, sains et pratiques.<\/p>\n
Selon les derni\u00e8res donn\u00e9es, 35% des adultes britanniques d\u00e9clarent pr\u00e9f\u00e9rer le grignotage aux repas r\u00e9guliers parce qu'il est pratique et permet de gagner du temps. Qu'il s'agisse de modifier le format d'emballage des produits laitiers traditionnels ou de barres de fromage \u00e0 teneur r\u00e9duite en sucre, la commodit\u00e9, la rapidit\u00e9 et le go\u00fbt sont des facteurs cl\u00e9s sur lesquels les grandes marques se concentrent dans l'ensemble de l'industrie des produits laitiers \u00e0 grignoter.<\/p>\n
Selon une \u00e9tude de march\u00e9 publi\u00e9e par Mordor Intelligence, le march\u00e9 mondial des snacks laitiers devrait cro\u00eetre \u00e0 un taux de croissance annuel moyen (CAGR) de 5,14% entre 2020 et 2024.<\/p>\n
M\u00e9langer et assortir<\/strong><\/p>\nLes m\u00e9langes ont ouvert de nouveaux horizons pour le segment des produits laitiers, d'autant plus que les alternatives \u00e0 base de plantes commencent \u00e0 s\u00e9duire un plus grand nombre de consommateurs.<\/p>\n
Les donn\u00e9es de recherche d'Innova montrent que 36% des consommateurs pr\u00e9f\u00e8rent un m\u00e9lange de produits d'origine v\u00e9g\u00e9tale et animale dans leur alimentation, 22% pr\u00e9f\u00e9rant les produits enti\u00e8rement d'origine animale et 23% pr\u00e9f\u00e9rant les produits enti\u00e8rement d'origine v\u00e9g\u00e9tale.<\/p>\n
La fusion des produits laitiers et non laitiers offre aux consommateurs un produit laitier et v\u00e9g\u00e9tal tout-en-un.<\/p>\n
Nouvelles saveurs<\/strong><\/p>\nAvec un groupe de jeunes consommateurs en expansion, il y a une demande pour des produits avec de la personnalit\u00e9, du plaisir et de la nouveaut\u00e9, inspirant l'innovation dans l'industrie laiti\u00e8re. Comme le multiculturalisme ouvre de nouvelles possibilit\u00e9s pour les produits laitiers \u00e0 l'\u00e9chelle mondiale, ces saveurs int\u00e9ressantes et sp\u00e9ciales seront \u00e9galement l'un des facteurs influen\u00e7ant l'innovation laiti\u00e8re.<\/p>\n
Les entreprises laiti\u00e8res devront sortir des sentiers battus et essayer de nouveaux ar\u00f4mes pour se d\u00e9marquer sur le march\u00e9.<\/p>","protected":false},"excerpt":{"rendered":"
In recent years, along with the public health awareness and accelerated consumption upgrade, nutrient-rich dairy products are favored by more and more people, the rapid rise of various sub-categories, China’s dairy industry has shown a booming trend. Now, what are the consumer trends in the dairy industry? High-end, functionalization As incomes and standards improve, people […]<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[],"yoast_head":"\n
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